The New Luxury: How Sustainable trend Ditched the Granola and Got Avenue Cred

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The New Luxury: How Sustainable trend Ditched the Granola and Got Avenue Cred

  July 30, 2025  |    Leave a comment

For many years, the phrase eco-pleasant fashion painted an exceedingly unique, and sometimes unflattering, picture. It conjured photos of shapeless hemp garments, a muted palette of beige and oatmeal, and an aesthetic that felt extra suitable for a farmer's market place than the usual fashion week afterparty. It was noble, Certainly, but almost nev… Read More

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